LUVU Plush began with a vision to create high-quality plush toys that bring joy to children and parents alike. Founded by a group of industry veterans with over 30 years of collective experience, the company quickly set up a state-of-the-art 12,000-square-foot facility. With a dedicated team and a commitment to excellence, LUVU Plush focused on blending traditional craftsmanship with modern innovation. Their dedication to safety, quality, and customer satisfaction has established LUVU Plush as a trusted name in the toy manufacturing industry, known for delivering delightful and safe toys to families worldwide.

LUVU Plush is a proud member of the Toy Association of India (TAI) and the Toy Association of India Trade & Manufacturers Association (TAITMA). These memberships underscore the company’s dedication to industry standards and best practices. Being part of these esteemed associations allows LUVU Plush to stay at the forefront of industry trends, regulatory changes, and innovative practices. It also facilitates a collaborative environment where the company can share knowledge and insights with other leaders in the toy manufacturing industry.

Membership in TAI and TAITMA also signifies LUVU Plush’s commitment to ethical business practices and corporate social responsibility. These associations advocate for the well-being of children, promoting safe and high-quality toys in the market. By aligning with these values, LUVU Plush reinforces its mission to create products that bring joy and comfort to children while upholding the highest ethical standards in manufacturing.

LUVU Plush is more than just a toy manufacturer; it is a brand built on a foundation of expertise, quality, and a deep commitment to the well-being of children. With a state-of-the-art production facility, a team of seasoned professionals, and a dedication to safety and innovation, LUVU Plush has quickly established itself as a trusted name in the industry. As a member of TAI and TAITMA, and with a steadfast focus on ethical practices and sustainability, LUVU Plush is poised to continue its journey of creating cherished plush toys that bring joy and comfort to children around the world.

LUVU Plush’ mission is to craft high-quality, safe, and enchanting plush toys that inspire joy and comfort in children worldwide. We are dedicated to excellence and innovation, ensuring that each toy not only meets the highest safety standards but also delights and engages young hearts. Our commitment extends beyond product creation, as we strive to build lasting relationships with our customers through exceptional service and unwavering reliability. At LUVU, we believe in making every toy a cherished companion, reflecting our passion for quality and our dedication to bringing smiles to faces everywhere.

LUVU Plush is anchored by a set of core values that guide our commitment to excellence and customer satisfaction. Quality is at the heart of everything we do, with a focus on exceptional craftsmanship and rigorous quality control to ensure every plush toy meets the highest standards of safety and durability. We are driven by innovation, continually exploring new ideas and technologies to create unique and engaging toys that captivate and inspire children.

Safety is our top priority, and we adhere to stringent regulations and conduct thorough testing to guarantee that every toy is safe, non-toxic, and free from hazards. Our customer-centric approach emphasizes understanding and exceeding client expectations through personalized service and responsiveness, fostering strong relationships built on trust.

Integrity defines our operations; we maintain transparency and ethical practices in all our business dealings, ensuring confidence among our customers, partners, and employees. We are also committed to sustainability, employing environmentally responsible practices in sourcing materials and reducing waste, with a goal of creating products that are both enjoyable and eco-friendly for future generations.

Finally, teamwork is integral to our success. We cultivate a collaborative and supportive work environment where every team member’s contributions are valued, driving our collective expertise and dedication to deliver outstanding products. These values shape LUVU and guide us in making a positive impact on the lives of children and families.